Sam Faiers first appeared on British screens in 2010 as a cast member of ITV2’s The Only Way Is Essex and quickly became one of the show’s most recognisable faces. More than a decade later, she has built a business empire centred on the wellness brand Revive Collagen, with estimated earnings that place her net worth around £9 million in 2025. Her journey from reality television to entrepreneurship reflects a deliberate shift in how modern celebrities build lasting careers.
Now a mother of three and co‑host of a popular podcast with her sister Billie, Faiers continues to expand her commercial reach while maintaining a strong presence on social media platforms such as Instagram, TikTok, and Facebook.
Who is Sam Faiers?
Sam Faiers – At a Glance
- Age: 33 (born 31 December 1990)
- Net Worth: Estimated £9 million (2025)
- Sister: Billie Faiers (TV personality)
- Known For: The Only Way Is Essex (2010–2014)
Key Insights
- Sam Faiers successfully transitioned from reality TV star to entrepreneur, co‑founding Revive Collagen.
- Her sister Billie Faiers is also a prominent TV personality, and they often appear together on their podcast The Sam & Billie Show.
- Sam is a mother of three children and maintains a strong social media presence across Instagram, TikTok, and Facebook.
- Her business ventures, especially Revive Collagen, have been a major focus since leaving TOWIE.
- Revive Collagen earned £13.2 million in its first three years and has generated over £28 million in total revenue.
- The brand sells one box every 30–90 seconds and is stocked in more than 2,000 UK stores.
- Sam’s business partner John Bailey helped build the company “from the ground up” with no external investment.
Sam Faiers – Key Facts
| Fact | Value |
|---|---|
| Full Name | Samantha Elizabeth Faiers |
| Birthdate | 31 December 1990 |
| Birthplace | Brentwood, Essex, England |
| Occupation | Television personality, entrepreneur, author |
| Height | Approx. 5 ft 6 in (168 cm) |
| Children | Three (Paul Tony, Rosie Elizabeth, Edward) |
| Partner | Paul Knightley (together since 2014) |
| Sister | Billie Faiers |
| Famous For | The Only Way Is Essex (TOWIE) |
| Primary Business | Co‑founder of Revive Collagen |
What is Sam Faiers’ Role on TOWIE?
Sam Faiers joined the cast of The Only Way Is Essex when the reality series launched in 2010 on ITV2. The show followed a group of friends and family in Brentwood, Essex, and quickly became a cultural phenomenon in the United Kingdom. Faiers was featured as a main cast member for the first twelve series, leaving in 2014.
How did Sam Faiers become famous?
Her on‑screen personality and relationship storylines made her a fan favourite. During her time on TOWIE, she won the “Best TV Personality” award at the TRIC Awards in 2012. The show provided a platform that later allowed her to launch fashion lines, write books, and eventually enter the wellness market.
Why did she leave TOWIE?
Faiers left TOWIE in 2014 after being diagnosed with Crohn’s disease. The chronic inflammatory bowel condition led her to reassess her work commitments and prioritise her health. She has since spoken about the difficulties of managing the condition while in the public eye.
Who is Sam Faiers’ Husband (Partner)?
Sam Faiers has been in a relationship with Paul Knightley since 2014. Knightley is an entrepreneur, though few details about his own businesses are publicly available. The couple are not married as of 2025, but they have been engaged since around 2018. Reports suggest they discussed a wedding to mark their ten‑year anniversary.
Does Sam Faiers have children?
Yes. She has three children with Paul Knightley:
- Paul Tony Knightley – born 29 December 2015 (age 7)
- Rosie Elizabeth Knightley – born 11 November 2017 (age 5)
- Edward – born 2024 (age 1)
All three births have been covered by the British media, and Faiers occasionally shares images of her family on social media.
Who is Paul Knightley?
Paul Knightley is the long‑term partner of Sam Faiers and the father of her children. He has largely stayed out of the spotlight, but he accompanied Faiers to public events and has appeared in some of her social media content. His professional background is in business, though he is not widely known as a public figure.
What is Sam Faiers’ Net Worth and Business Ventures?
Estimates for Sam Faiers’ net worth in 2025 place it around £9 million ($11.3 million). The majority of this wealth comes from her wellness brand Revive Collagen, which earned £13.2 million in its first three years and has generated total revenue exceeding £28 million.
Revive Collagen – The Core Business
Faiers co‑founded Revive Collagen in 2018 (the major public launch occurred in 2020) after struggling with severe acne and skin issues. The ingestible collagen powder is marketed as a solution for skin, hair, and nail health. Business partner John Bailey helped build the company without external investment; it was profitable from day one.
Revive Collagen sells one box every 30–90 seconds and has sold over 25 million units. The product is stocked in more than 2,000 UK stores, including Harrods and Boots, as well as Saks Fifth Avenue in the United States.
Other Ventures
Before focusing on collagen, Faiers owned fashion brands Orbits London and Saint Avenue, as well as an online fitness website. She has also authored two books: Living Life the Essex Way and Secrets and Lies. Together with her sister Billie, she co‑hosts the podcast The Sam & Billie Show, which covers motherhood, lifestyle, and celebrity.
Faiers and business partner John Bailey built Revive Collagen without external investment. The company was profitable from day one and does not rely on Sam’s name for branding, a strategy that mirrors the approach of other celebrity‑turned‑entrepreneurs like Kerry Katona – Children, Net Worth, Relationships & Life in 2025.
2025 Status and Expansion
In 2025, Sam Faiers is recognised as a global leader in ingestible collagen. The brand is expanding further across the US. She faced criticism in June 2024 for posting what some medical professionals called misinformation about “natural healing” for Crohn’s disease on Instagram. The incident was widely reported and highlighted the challenge influencers face when discussing health conditions.
In June 2024, Sam Faiers posted about “natural healing” for Crohn’s disease on Instagram, which drew criticism from medical experts. Crohn’s disease is a serious condition that requires medical management; statements about healing without clinical evidence should be treated with caution.
What are the Key Milestones in Sam Faiers’ Life?
- 31 December 1990 – Born in Brentwood, Essex, England.
- 2010 – Joined the cast of The Only Way Is Essex (series 1).
- 2012 – Won “Best TV Personality” at the TRIC Awards.
- 2014 – Left TOWIE after series 12; diagnosed with Crohn’s disease.
- 2015 – Gave birth to first child, son Paul Tony Knightley.
- 2017 – Gave birth to second child, daughter Rosie Elizabeth Knightley.
- 2018 – Founded Revive Collagen (major public launch in 2020).
- 2024 – Gave birth to third child, Edward; faced criticism over Crohn’s disease post.
- 2025 – Net worth estimated at £9 million; Revive Collagen expands into US markets.
How Certain Are the Details About Sam Faiers’ Net Worth and Personal Life?
| Established Information | Information That Remains Unclear |
|---|---|
| Sam Faiers was born on 31 December 1990 in Brentwood, Essex. | Exact net worth figures vary; some sources estimate £1–2 million, while others suggest £9 million. No official confirmation exists. |
| She has been in a relationship with Paul Knightley since 2014. | Whether they are legally married or still engaged is not publicly confirmed. Some outlets refer to Knightley as her “husband” informally. |
| She has three children: Paul Tony (2015), Rosie Elizabeth (2017), and Edward (2024). | Her height is often listed as 5 ft 6 in (168 cm), but this has not been officially verified. |
| Revive Collagen generated £13.2 million in three years and is stocked in over 2,000 stores. | Details about any ongoing clothing line are limited; her primary business focus is Revive Collagen. |
From Reality TV to Entrepreneur: Sam Faiers’ Career Evolution
Sam Faiers rose to fame in 2010 as a cast member of ITV2’s The Only Way Is Essex, becoming a fan favourite. After leaving the show in 2014, she pivoted to social media influencing and entrepreneurship. Alongside her sister Billie, she co‑founded Revive Collagen, a beauty supplement brand that became one of Europe’s fastest‑selling collagen products. This move capitalised on her strong personal brand and the growing wellness market.
Sam’s personal life—her long‑term relationship with Paul Knightley and motherhood—has also remained a point of public interest. Her ability to maintain relevance through television, social media, and business exemplifies the modern reality star’s career trajectory. Another example of a similar transition is Amber Gill – Biography, Love Island Win and Current Projects 2026, which shows how reality stars can build sustainable careers after their show ends.
What Are the Most Reliable Sources for Sam Faiers’ Biography?
Publicly available sources include official social media accounts, Wikipedia, and reputable news outlets. The following are considered authoritative within the constraints of publicly available information:
- Wikipedia – Sam Faiers
- Instagram – @samanthafaiers
- IMDB – Sam Faiers
- TikTok – @samanthafaiers
- Facebook – Samantha Faiers
- Mirror – Sam Faiers earnings report
“Mother Founder of The Female Founder ⬇️ Co‑founder of Europe’s fastest‑selling collagen brand @revivecollagen.” – Sam Faiers Instagram bio
Instagram – @samanthafaiers
What is Next for Sam Faiers?
Sam Faiers is likely to continue expanding Revive Collagen and her personal brand. She may also return to television in a guest capacity or launch further lifestyle products. Social media will remain central to her public profile, and her podcast with Billie Faiers is expected to continue generating interest from fans of British reality television.
Frequently Asked Questions
How tall is Sam Faiers?
Sam Faiers is approximately 5 ft 6 in (168 cm) tall. This figure is not officially verified.
What is Sam Faiers’ clothing line?
Sam Faiers has previously owned fashion brands Orbits London and Saint Avenue, but she currently does not have a standalone clothing line. Her primary business is Revive Collagen.
Is Sam Faiers married?
Sam Faiers is engaged to Paul Knightley. They have been together since 2014 and reportedly discussed a wedding to mark their ten‑year anniversary, but as of 2025 they are not legally married.
How many children does Sam Faiers have?
She has three children: sons Paul Tony (born 2015) and Edward (born 2024), and daughter Rosie Elizabeth (born 2017).
Does Sam Faiers have a sister?
Yes, her sister is Billie Faiers, also a reality TV personality and businesswoman. They co‑host the podcast The Sam & Billie Show.
What is Sam Faiers’ net worth?
Estimates in 2025 place Sam Faiers’ net worth around £9 million, primarily from her wellness brand Revive Collagen. Some older sources suggest lower figures, but no official confirmation exists.
Why did Sam Faiers leave TOWIE?
She left in 2014 after being diagnosed with Crohn’s disease, which required her to focus on her health and step away from the demanding filming schedule.
What is Revive Collagen?
Revive Collagen is an ingestible collagen supplement brand co‑founded by Sam Faiers and John Bailey. It has sold over 25 million units and is available in more than 2,000 stores worldwide.
Oliver Harrison is Senior Reporter at TheUKDaily.uk, covering breaking national news and general UK stories.